Skip to content
Work

Product and corporate site for retail software

Services
Corporate Website
Sector
Retail software
Year
2026

Short answer

How do you build a corporate site for a B2B software product?

In B2B software nobody buys without seeing the product work, so the site's job is to show it running. On this retail-software site every module got its own page, explained through interface screens. Module names follow the product's own vocabulary rather than search language, but each page is also built to answer one sector question.

Key takeaways

  • When a product module has no page of its own, a search for that module's name never reaches the site.
  • Where product vocabulary and search language conflict, the fix is not two pages but a heading in the product's words and a question in the searcher's.

Screens

Homepage — desktop and mobile
Homepage — desktop and mobile
Inner page — desktop and mobile
Inner page — desktop and mobile

Scope

  • Product module pages (Mind Analytics and the rest)
  • Sector pages
  • Demo request flow
  • Resources and references section
  • Multilingual setup

Stack

  • Next.js
  • TypeScript
  • Tailwind CSS

Queries this page answers

  • retail operations software
  • b2b software website
  • saas product page

Let's talk about your project.

A new brand, a website that needs rebuilding, or visibility in search — tell us where you want to start and we will map the route with you.